Expert perspectives on performance marketing, measurement, and growth strategies from the 9AM team.
Scaling paid ads without fresh creative leads to diminishing returns. Learn how to avoid the Brand Tax and sustain performance.
TikTok vs Meta ads: learn how to brief each platform differently for stronger hooks, clearer offers, and better results.
Most attribution reports miss key touchpoints. Learn how to audit model bias before it distorts budget decisions.
The clash between retail media efficiency and brand building is growing. Can marketers reconcile both?
Discover the DTC messaging strategies that work. Learn how messaging ladders help move customers through the full funnel.
Discover the best performance marketing agencies in NYC and how they can help your brand scale profitably. Learn our approach to performance marketing at 9AM.
Learn how performance influencer marketing turns creators into scalable, ROI-driven ad channels.
Learn how to pace your marketing budget effectively to maximize ROI, avoid waste, and sustain campaign performance through month end.
How CPG brands win in digital marketing by uniting data, content, and retail media to drive growth and outperform competitors. See winning brands examples.
Learn how incrementality testing reveals the real impact of marketing channels and prevents over-crediting last-click conversions.
Learn which post-purchase moments increase customer lifetime value in the first 30 days and how brands turn early buyers into repeat custome
Discover HIPAA compliant marketing strategies that help health brands grow while protecting patient data and meeting privacy rules.
Learn how speed, message scent, and social proof align your landing pages with user intent to increase conversions and reduce drop-offs.
From CPR to MER: how to choose the right North Star metric to align paid media, finance, and growth teams in 2026.
Learn how to calculate CAC payback period with LTV models finance trusts to drive efficient, scalable growth in 2026.
Geo-lift testing explained: turn local market signals into measurable national growth with data-backed incrementality insights.
Want to scale paid media in 2026 without blowing up CAC? Use guardrail metrics to grow efficiently while protecting profitability.
Scale creator partnerships without risking your brand. Learn how to do whitelisting right for safer ads, better reach, and control.
Turn dashboards into real campaign decisions. Learn how to build a weekly marketing cadence that keeps teams aligned and results moving.
Ready to level up your marketing in 2026? Discover how performance and storytelling work better together in our Brand Playbook.
Turn attention into real results. Discover how the future of advertising shifts from impressions to meaningful action, learn what’s next and stay ahead.
Micro-moments shape modern buying decisions. Learn how to capture intent in a 3-second world with smarter, faster marketing.
Adapt to thrive in a privacy-first world. Explore winning strategies for advertising in the cookie-less future, read the full guide now.