Media buying
Media buying built around profitable growth.
Plan and manage paid media around acquisition cost, customer value and revenue. Use the results to decide where your next investment belongs.
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The process
How we manage your media investment
Give each channel a clear role and assess its contribution to the business.
01Coordinated media buying
Give every channel a clear role, with one view of performance.
- Cross-platform expertise
- Unified reporting
- Advanced attribution
02Creative and audience testing
Test creative and audiences. Shift budget toward what works.
- Creative testing frameworks
- Audience expansion
- Budget optimization
03Investment decisions
Connect spend to revenue and keep the next decision clear.
- Real-time optimization
- Return on ad spend analysis
- Transparent reporting
A media mix shaped by your customers
Plan across channels around how your customers discover, consider and buy.
Premium video inventory with advanced audience targeting for brand awareness and performance at scale
- Amazon DSP
- The Trade Desk
- Samsung Ads
- Roku Advertising
Full-funnel social campaigns driving awareness, consideration, and conversion across all major platforms
- Meta (Facebook & Instagram)
- TikTok
- Snapchat
Reach people searching for relevant products and services across search and shopping channels.
- Google Ads
- Microsoft Advertising
- Apple Search Ads
Marketplace advertising that reaches customers at the point of purchase with first-party retailer data
- Amazon Advertising
- Walmart Connect
- Target Roundel
- TikTok Shop
Integrated traditional media buys with performance measurement and digital attribution
- Linear TV
- Radio
- Digital Billboards
- Transit Advertising
Client stories
The work behind the numbers.
Working together
Questions about working together.
How does 9AM decide which media channels to prioritize for a new client?
Our team evaluates your business goals, margins, sales cycle, historical performance, audience behavior, and available creative before recommending any channel. Rather than spreading budget across every platform, we prioritize the channels most likely to generate measurable results based on your current stage of growth.
How does your team adjust budgets across channels during a campaign?
We continuously review how each channel is contributing to overall performance. As customer behavior and campaign results change, we adjust budgets based on efficiency, conversion quality, audience saturation, and incremental returns to keep spend focused where it can deliver the greatest impact.
How does 9AM manage cross-channel attribution across social, search, and CTV campaigns?
We combine platform data with attribution systems and first-party performance data to understand how channels contribute throughout the customer journey. This helps us identify assisted conversions, reduce duplicate credit, and make budget decisions based on each channel's contribution to revenue.
Can 9AM manage media buying alongside an internal marketing or creative team?
Yes. We can work alongside in-house teams with clear roles across media planning, creative production, testing, and reporting. Shared goals and regular communication keep everyone aligned, speed up execution, and give your team full visibility into campaign strategy and performance.